Great #observation by Seth: What people buy when they buy something on sale

Seth's Blog: What people buy w... sethgodin.typepad.com/seths_blog/2013/01/what-people-buy-when-they-buy-something-on-sale.htm screenshot

Exactly my observation by watching people hunting for sales this January here in Europe. I went in and bought the things I needed at a reduced price... and even me, an "enough-ist" or "minimalist" had hard time resisting "buying something just because it's discounted"... and it's amazing how much stuff people buy just because it's cheaper now.

Posted on Monday, January 21, 2013